Everything you do in marketing,
will be driven by
Data and Technology

We are here to help you

Who we are

We are a team of data, technology and marketing consultants. We live on the crosspoint of Marketing and Technology.


We are experts in customer experience marketing, have deep experience with the best marketing automation solutions.

Marketing

Loyalty is the natural by-product of outstanding customer experiences. We help brands to leverage data and technology in the ultimate pursuit of making marketing feel like a service.

Success begins with ambition

Data

Capturing behaviour is essential to understand intent, and eventually fulfill needs. Build a unified marketing data infrastructure to serve customers, not to store data.

Marketers need data help.

Technology

Marketing is a technology-powered discipline. Software is how marketers 'see' and ‘touch’ customers. Great opportunities to stand out.

We help you see through the Clouds.

Our passion is helping brands to deliver great customer experiences with data-driven marketing.

Make our expertise part of your team.
Grow beyond a ‘scheduled campaign’ logic. Connect with people, wherever they are, whichever device they use, but always centered around their needs and wants. Put their data at the heart of everything you do, and get technology in place to connect consistently across channels. Make every moment count.
Every day consumers visit your on-line store, open your apps and receive your e-mails. Their behaviour tells you what they are looking for. For decades, CRM professionals can schedule campaigns based on what customers last bought. But few can trigger personalized offers based on what visitors look for right now. Are you ready to bring that next best experience?
Confused by a complex vendor landscape, all the acronyms in martech today? That’s ok. You did not choose a marketing career because you love technology. We did. We know marketing technology, the tools and platforms available. Save your time and ask us what you want to learn. We are your partner to advise, implement and build.

Find out what we do

Workshops & audits

Make time to be inspired. Learn on every aspect of data-driven marketing.

CRM strategy

Grow from scheduled campaigns to data-led 1-to-1 conversations across channels and time.

Marketing automation

Tools, technology and processes that help you create better customer experiences at scale.

Data architecture

Build a unified customer data platform, align fragmented data and collaps silos.

Data quality

Keep your customer data in top shape. Checks and services to clean and enrich.

Analytics & dashboards

Monitor customer activity and marketing performance. Analyse and improve.

Customer journey

Create personalised interactions with visitors and customers by putting data first.

Interactive e-mail

Stand out in the inbox. Take e-mail to the next level by adding interactive elements to grow response.

CRM Re-targeting

Use your valuable customer data to target prospects on-line and optimise your spend on Google and Facebook.

Things we like to share

Get in touch

Enough about us. We want to learn about you. How can we help? Send us a note, or drop us an email at info@longtale.be. Looking forward to talking soon.